Instead of real money to Facebook Credits to an app's virtual currency, the new plan allows people to exchange their local currency for game currency like Backyard Monster's Shiny and Zynga's Z coins. Essentially, Facebook is cutting out one conversion step. With local pricing, players will see items priced in their local currency. The transition from credits (10 Facebook Credits equal $1) should make it easier for people to see how much they're paying for virtual goods, especially international players. Kixeye is testing a $9.95 a month subscription for exclusive items to use in its game played by 2 million people each month. The new model is being tested by Zynga, Facebook's biggest maker of social games such as CityVille, and Kixeye, which hosts Backyard Monsters. Subscriptions will offer exclusive virtual items and other perks. Instead, in-app purchases will be shown in local currencies. This week Facebook told developers they could start offering real-money subscriptions in July and that it would eliminate Facebook Credits by the end of the year. They do not necessarily reflect the opinions of National Bank or its subsidiaries.įor financial or business advice, please consult your National Bank advisor, financial planner or an industry professional (e.g., accountant, tax specialist or lawyer).Social gamers on Facebook may soon see a change when they visit their favorite apps' online stores to buy a must-have weapon or a fancy tractor. Views expressed in this article are those of the person being interviewed. The Bank cannot be held liable for the content of external websites or any damages caused by their use. The hyperlinks in this article may redirect to external websites not administered by National Bank. The details of this service offering and the conditions herein are subject to change.
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